BRAND NAMING

Just A Label, Or Does
Your Name Tell Your Story?

 

Discover how the right name can elevate your brand and resonate with your audience.

BRAND NAMING POSSIBILITIES

Stand Out,
Or Blend In.

Your name is a powerful tool. It’s your first impression. It’s the word that sticks in your audience’s mind. OR the one they can’t remember. Crafting a truly powerful name that is simple, easy to say, and has recall value, can be a challenge. We delve into your brand essence, target audience, and market positioning to develop names that echo in your market.

Benefits of a Powerful Name

What's It To Ya?

Remarkable
Recall

A forgettable name gets lost in the noise. You need a brand name that sticks in the minds of your target audience, fostering instant recognition and brand awareness. The power of a remarkable name, is driving engagement that propels your brand to the forefront of their minds.

Market Distinction

Our in-depth research into your industry landscape and competitor landscape allows us to develop names that are unique, memorable, and strategically positioned within the market. A distinctive name becomes a powerful differentiator, carving a niche for you in the minds of your customers.

Built-In Story

More than just words; your name is a narrative waiting to be told. Your brand essence, values, and target audience help us develop an embedded narrative that creates a deeper connection with your audience, fostering brand loyalty and allowing them to become part of your brand story.

Social Proof

Successful Adventure

The Brand Naming & Development for Baldur’s Whisky. A less than successful rebrand of their award winning whisky a year prior left Last Mountain Distillery a little nervous. But our naming and packaging adventure resulted in doubling their retail price and selling out of their entire stock at the unveiling. The customer response was enthusiastic to say the least. We are proud to play a role on the team that made this possible.

Brand Naming

$5,900

Estimated delivery: 2 weeks

  • Competitive bench-marking
  • 4 to 8 initial name concepts
  • Domain name availability
  • Intial USPTO research
  • Focus group testing
  • Naming Score Card
  • Competitor Score Card

Monthly Payment Options Available.

Add-On

Complete your new brand name with a complete Brand Development Package and rocket past the competition for

$7,500.

See what’s included here >

Add-On

Boost your new brand name with a complete Brand Strategy and 
impact your market for

$10,000.

See what’s included here >

Book a Call To Get Started

Portfolio

View Our Work

“Finding a top-notch brand strategist that just “gets it” is like throwing darts. Finding AmperBrand is like hitting a bull’s eye.”

– Ron Ryan , President/CEO byk Ride Share, Orlando FL

byk

Got Questions?

Frequently Asked Questions

How long will this take?

Our dedicated brand naming process typically takes around 1 month to deliver unique and memorable options for your brand.

Do you offer full brand development services?

Absolutely! If you’re looking for a comprehensive brand refresh, we offer a 4-6 month service that includes naming, strategy, design, and testing to craft a cohesive brand identity.

Can you help with brand and product renaming?

Yes! We understand that sometimes a brand needs a fresh start. Our process begins with a thorough brand diagnosis and consumer research to understand the strengths and weaknesses of your current name. This sets the stage for crafting a new name that truly resonates with your audience.

How do you ensure the name aligns with my target audience?

We believe in a collaborative and data-driven approach. We’ll create diverse naming concepts and test them with real consumers who perfectly match your target audience. This iterative process ensures your final name resonates deeply with the people who matter most.

What kind of research do you do?

Every project begins with a deep dive into your brand, competitive landscape, target audience, and the retail environment. This comprehensive research helps us identify the best naming opportunities for maximum impact.

How many name ideas will I receive?

While the exact number can vary depending on the project, we typically present 4-8 initial naming concepts for your consideration. Based on consumer testing results, we may present additional options to help you make a truly informed decision.

Can I provide feedback on the naming options?

Yes, your voice matters! We encourage your feedback throughout the process. However, we also emphasize the importance of consumer testing outcomes. This collaborative approach ensures the final name aligns with both your vision and market realities.

Portfolio

Brands We've Teamed With

Ibeka
RPC Strategies
Bank of Oklahoma
berrihealth
Better Life
NGU Sports Lighting
Covington
Element Financial Group

Go on. Make a name for yourself. But we’d love to help.