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Do I need a Brand Strategy? Quiz
To help you determine if you need a brand strategy, take this short quiz.
1. Do you have a product or service that you try to sell to customers?
*
Yes
No
2. Does your brand have an established persona that helps your customers relate to your product or service?
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Yes
No
3. Does your marketing ever consider archetypes?
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Yes
No
4. Do you have a core message that is conveyed in all of your marketing materials?
*
Yes
No
5. Do you always know which part of the customer journey your social posts are addressing?
*
Yes
No
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